Saturday, April 26, 2014

A trip out to sea

sortieenmer.com

Guy Cotten, marine equipment manufacturer signed a film in order to experiment his own drowning. 

Objective: To generate a campaign for the wearing of lifejackets with interactive and immersive experience which transcribes accurately what a person feels overboard. 

The principle is simple: scroll without stopping for long minutes to keep you at the surface.

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